The real estate industry encompasses all the professional services and trades

involved in buying, selling, constructing, and managing land and buildings. Those

who work in this field include real estate agents, brokers, developers, lenders,

appraisers, and attorneys. Real estate can be used for a variety of purposes, such as

housing, farming, or commercial use. It can also be a source of income through rent

or sales. Real estate investment is often a long-term endeavor. It is important to

research the market and find areas that are expected to grow in value over time.

The seven features that define real estate are scarcity, improvements, location,

investment permanence, uniqueness, immobility, and indestructibility. The first

feature, scarcity, refers to the fact that while most of the earth’s land is unused or

uninhabited, there is a finite amount of property of a given quality. The second

feature, improvements, refers to the fact that a property can be improved or added

to in order to increase its value and usefulness. This can include adding a structure,

such as a house, or a road. These upgrades can have a significant impact on the

surrounding property and community, which is why they must be carefully planned.


Location is an important characteristic of real estate because it determines the

accessibility and visibility of a property. This is especially important for retail

properties, which require good visibility in order to attract customers. In addition,

the proximity of a property to transportation routes and amenities can affect its

value. Also read


Another factor that influences the value of real estate is the cyclical nature of the

economy. When the economy is performing poorly, it typically has a negative effect

on real estate, although this is not always the case. For example, hotels are usually

less sensitive to economic cycles than office buildings because they have short-term

leases that can be easily terminated.


While the cyclical nature of the economy can affect the demand for real estate,

there are other factors that can influence trends for longer periods of time. For

example, demographics can have a major impact on real estate trends for decades.

These factors can include age, race, and gender.

Starting a real estate business requires a great deal of research and planning.

Finding clients and negotiating deals is key to a successful real estate career. Many

agents choose to use a sphere of influence (SOI) strategy, which involves building

relationships with people in their local area who may be interested in purchasing or

selling a property. Other strategies include wholesaling and buy-and-hold strategies.

These strategies are all different and depend on the specific goals of the investor.

For example, a new real estate investor may be best served by wholesaling, while

an experienced agent may focus on buy-and-hold deals. Regardless of the specific

strategy, it is essential to have a strong network in order to succeed in the real

estate business. This network should consist of people who can provide referrals,

such as other agents, mortgage brokers, or financial professionals.